Mosinee, Wisconsin

Built for the
Angler Who
Demands
More.

Every rod we stock, every lure we carry, every spool we recommend is chosen for one reason: it performs when it counts. No filler. No compromise.

Explore Our Gear Visit the Shop
100%
Locally Owned
WI
Made & Serviced
5★
Reputation
Close-up of a custom fishing rod being assembled
Assortment of premium fishing lures and tackle
Angler casting on a Wisconsin lake at sunrise
Premium fishing reel on display
Custom Builds
Rod & Reel Setup
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What We Carry

Gear That Earns Its Place
in Your Boat

From tournament-grade rods to everyday essentials, every product in our shop meets a standard we'd put behind our own names.

Custom fishing rods displayed on a rack
Premium

Custom Fishing Rods

Hand-selected blanks, premium guides, and custom builds tailored to your target species and technique.

Spinning and baitcasting reels on display
Top Brands

Reels & Drag Systems

Spinning, baitcasting, and conventional reels from the manufacturers anglers trust on the water.

Colorful fishing lures and soft plastics
Best Sellers

Lures & Soft Plastics

Hard baits, jigs, swimbaits, and soft plastics — curated for Wisconsin's walleye, bass, and panfish.

Spools of braided and monofilament fishing line
Essentials

Lines & Leaders

Braided, fluorocarbon, and monofilament — the right line for every application and water condition.

Assortment of fishing hooks and terminal tackle
Terminal

Hooks & Terminal Tackle

Heavy-duty hooks, weights, swivels, and everything you need to rig it right the first time.

Fishing accessories and boat gear
Accessories

Accessories & Tools

Pliers, net bags, tackle boxes, and the small tools that keep your setup running smooth on the water.

Interior of BAM Custom Tackle shop in Mosinee
About Us

Not a Big-Box Store.
Your Local Tackle
Authority.

BAM Custom Tackle isn't a warehouse with fluorescent lights and a parking lot the size of a football field. We're a shop on Setter Drive where the people behind the counter actually fish — and they'll tell you exactly what works on Wisconsin's lakes, not what moves the most units.

Whether you're a weekend angler stocking your first rod or a tournament fisherman chasing a personal best, we'll help you build a setup that fits your style, your target species, and your budget. No upsells. No guesswork. Just honest recommendations from people who spend more time on the water than in a showroom.

Mosinee, WI
Right here in the community
Real Advice
From anglers who fish here
Why BAM

What Makes Us Different

The difference isn't in the signage. It's in the service, the selection, and the people behind the counter.

Curated Selection

We don't stock everything. We stock the right things — products we'd use ourselves, vetted for performance and durability.

Expert Staff

Our team fishes the waters we're advising on. When you ask a question, you get an answer from someone who knows the lake, not a manual.

Local & Ready

No waiting three days for shipping. Walk in, grab what you need, and be on the water the same day — same lake you fish every weekend.

Honest Advice

We'll tell you if a product isn't right for you. No margin-driven upsells. Just straightforward guidance that saves you money and frustration.

Ready to Upgrade Your
Setup?

Stop settling for gear that doesn't perform. Come see what a real tackle shop looks like — and leave with something that will.

Get Directions Call (715) 432-6901
Get in Touch

Visit Us or
Give Us a Call

We're right here in Mosinee — stop by anytime during business hours, or reach out by phone or email. We'll get back to you fast.

Address
2224 Setter Dr
Mosinee, WI 54455-7278
Hours
Monday – Saturday: 9:00 AM – 7:00 PM
Sunday: Closed

Send Us a Message

Have a question about a product or need advice? Drop us a line and we'll get back to you.

Is this your business?This is my business